Mobile Sushi Train

The mobile Sushi Train houses content or products on a rotating carousel that can be moved left and right with a swipe of a finger.


Supported Sites Business Insider , Gizmodo, Kotaku, Lifehacker
IO Placement Name Mobile Sushi Train
Hosting Option Site served only
SSL Compliant Tags and trackings must be HTTPS (able to serve via SSLfor the correct template)
Logo Image 150 x 30 px
Sushi Tile Images 150 x 70 px
Max File Size for Images 10 KB
Number of tiles Minimum 6, Maximum 20
Accepted Formats .JPG and .PNG only
Trackers 1x Click URL for Logo Image, 1x Click URL for Sushi Tile Image, Impression tracker (Optional)
Delivery Lead Time 10 working days
Creative Production Allure Media

Creative Behaviour Rules:

  • On page load, the sushi tiles begin looping around to the left in an infinitely scrolling carousel.
  • Users are able to navigate between the sushi tiles using a swiping gesture, available both left to right and right to left.

Additional Guidelines:

  • Allure Media does not allow advertising for adult content, tobacco products, or gambling.
  • Ads may not contain adware/spyware, active X, entrance or exit pops, or viruses.
  • Ads may not include vulgarity, hate dismemberment, sexually explicit content, or illegal behaviours and activities.
  • Ads may not have messaging that is designed to mislead users into going to a site that is unrelated to the content of the ad.
  • Ads may not resemble system dialogue boxes or error messages.
  • Ads may not have strobing animation.
  • All ads must be set to open in a new browser window.
  • Allure Media reserves the right to reject or discontinue advertising for a product or service, for any reason.
  • Allure Media reserves the right to make changes or exceptions to the guidelines at any time.
  • Allure Media is a member of the IAB and adheres to IAB standard and guidelines.