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Content

As a next-generation media company, we also respect our audiences’ choice to decide when and where they consume our brands. We deliver a premium brand experience wherever they are, and that’s why we measure performance through content views across all platforms. Our websites are all one platform.

Our content offering fits into three easily defined formats: Custom, Sponsored and Syndicated. Our preference is to present a bespoke solution that speaks directly to both a partner’s brief and our own audience insights.

Video

As a next-generation media company, we also respect our audiences’ choice to decide when and where they consume our brands. We deliver a premium brand experience wherever they are, and that’s why we measure performance through content views across all platforms. Our websites are all one platform.

Events

We’ve spent a decade growing engaged communities of people who, by consuming our brands, says something about who they are. These communities engage with our brands, both online and offline, through exclusive events.

These events provide both our editors and partners the opportunity to interact with and influence our communities in real life. We offer tiered sponsorship packages across our annual brand events program.

Case Studies

We understand that, never before, has creativity, context, executional excellence, speed and efficiency of cost been more important.

Combining the power of data science with our expert team, we create brand experiences – both offline and offline – that resonate, educate, influence, impact and drive action.

Data & Insights

Allure offers deep audience insights from a variety of industry-leading tools (including Google Analytics, emma DataFriend, Nielsen DRM and DCR, Quantcast and Looker). Utilising industry-leading technology and data-measurement tools from our US partners, we are able to comment and contribute to upcoming global trends better than any other local publisher.

Our partners also have access to audience data across multiple categories through our owned and commissioned brand research studies, enabling a 360-view of your customer.

Display Advertising

Allure offers market-leading display advertising products across a network of highly viewable sites. With a highly-engaged audience across both desktop and mobile, plus a creative product catalogue, we’re able to offer positive outcomes for our partners without compromising the experience of our users.